Project Type: AR Location-Based Game
Client: Vienna Clock Museum
The Vienna Clock Museum, home to one of the most extensive clock collections in Europe, sought to make its exhibits more engaging for young adults and teenagers. While the museum is popular with school groups and clock enthusiasts, they wanted a game-like experience to attract a broader audience.
AR allowed us to transform the museum into an interactive game without altering the physical exhibits. Visitors could:
In close collaboration with Vienna Museum, ArchäoNOW (game design), and Daniel Rachbauer (graphic design), we developed a fully interactive AR treasure hunt.
We presented AR possibilities, shaping the best approach for the museum’s needs.
We structured the concept into a working app, ensuring a seamless user experience.
Through extensive prototyping, mockups, and in-museum testing, we fine-tuned every interaction.
Visitors embark on a mystery adventure, searching for Aunt Selma’s lost pocket watch hidden within the museum. Across 12 interactive stations, players solve puzzles to uncover different parts of the watch—all with the guidance of Lou, the friendly Weberknecht spider.
Want to learn more about the project? Check out these press features, articles, and TV coverage showcasing the AR game in action.
